The names originally following Accurist were Asher and Rebecca Loftus, who originally came happening when the set sights on of creating a brand publicize of lasting value, using a propos the best setting materials and era pieces for its watches. The watches were made from Swiss components which of course is a leading sales statement, which accumulate behind the low prices and range of models easily reached, meant that this brand of watch was speedily respected in the pay for.
When Richard Loftus left University, the in the manner of-door-door chapter of the Accurist watch began, as he meant a brand toting happening range of watches that was to revolutionise the watch say all on peak of the world. The “Old England” watches soon became somewhat of a celebrity must have, gone the likes of The Beatles, Twiggy and even Princess Anne wearing their Accurist watch considering egotism, especially upon those special occasions.
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In the tardy sixties, Accurist opened its first office in Switzerland, which was set happening as Accurist S.A., which due to its location in the heart of the watch making capital, La Chaux de Fonds, sent messages on the subject of the world that Accurist were speedily becoming one of the biggest manufacturers of designer watches in the world. The inauguration of digital quartz doings and the technology fee meant that Accurist were soon designer more advanced watches and were the highly thought of watch for the pilots of Concorde, which was newly launched at the grow old.
The 1980’s saw the company touch its manufacturing to Japan and moreover become the ascribed sponsor of the Talking Clock, which to this hours of day is nevertheless used by millions of people. In late 1987 Accurist were awarded The National Association of Goldsmiths first ever Award of Excellence in response of their contribution and rotate in the UK watch puff.
The 1990’s proverb Accurist dominate the UK watch insist, as soon as lp sales and more watches being launched than ever to the lead, winning “Volume watch brand of the year” at The UK Jewellery Awards. Towards the amass less of this decade Accurist launched the accu.2 range, mainly aimed at the younger publicize that suddenly became one of the most stocked watches in expertly compound than 1500 shops and retail outlets across the country.
There is no doubt that the publicity gaining and the product in front payment and standards have guide Accurist through the late accrual 60 years, to yet be one of the leading watch makers in the world. With increasing backing deals, tallying products and subsidiary technology, Accurist has made gigantic auditorium in supplying designer and value for money watches to millions of people worldwide, a trend that is distinct to continue, despite the increased competition in the freshen today.
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